Articles & Case Studies

Learn more about what makes The Wine & Cheer Cart the best shopping cart for wine and liquor stores!

The Wine and Cheer Cart: The Next Great Retail Invention

In December of 2019, The Beverage Journal published an article featuring The Wine & Cheer Cart entitled THE WINE AND CHEER CART: The Next Great Retail Invention?  Download the entire article here or visit for more information.

Case Study: Big Red Liquors

Big Red Liquors is Indiana’s largest beer, wine, and spirits retailer and they have been serving Indiana responsibly for over 40 years. In December 2019, they conducted a case study in four of their busiest stores to see if The Wine & Cheer Cart could help them sell more bottles of wine and liquor. During the study, they were able to determine that their customers who used a shopping cart bought more than twice than their customers who did not use a cart. They were also able to determine that, when presented with The Wine & Cheer Cart, their customers more than doubled their percent Cart usage! CONCLUSION: At Big Red Liquors, The Wine & Cheer Cart helped sell more bottles! Download the findings here:

Shopping Cart Perfect for Wine-Lovers

Food Writer for, Rebecca King’s article that was published in the January 22nd, 2019 edition of The Bergen Record, Northern NJ’s premiere newspaper. Read the full article on or click the button below.